Business Analytics Tools
Calculators for conversion funnels, retention cohorts, customer churn, lifetime value, and core business KPIs.
Free online general tools.
Annual Recurring Revenue Calculator
Calculate ARR and MRR from active subscribers and average revenue per account.
Average Order Value Calculator
Calculate Average Order Value (AOV) and model the revenue uplift from incremental improvements in basket size.
Business KPI Calculator
Calculate vital business health scorecards: Gross Margin, Net Margin, Quick Ratio, and Magic Number efficiency.
Churn Rate Calculator
Calculate customer and revenue churn rates, annual churn run rates, and customer half-life decay horizons.
Close Rate Calculator
Calculate the percentage of sales opportunities that convert into won deals.
Cohort Calculator
Model monthly retention decay across user signup cohorts to estimate long-term terminal subscriber retention.
Commission Split Calculator
Split a commission payout between a sales rep and the house or team.
Contribution Margin Calculator
Calculate contribution per unit and contribution margin percentage.
Contribution Per Unit Calculator
Calculate how much each unit sold contributes toward covering fixed costs.
Conversion Funnel Calculator
Map multi-stage user conversion funnels from impressions to signups and purchases, detecting stage drop-off rates.
Cost Per Unit Calculator
Break down fixed and variable costs into a total cost per unit produced.
Customer Growth Calculator
Forecast compound customer base trajectory over 12 to 36 months factoring in acquisition growth and monthly churn.
Customer Lifetime Value Calculator
Calculate Customer Lifetime Value (CLV / LTV) and compare it against Customer Acquisition Cost (CAC) for LTV:CAC ratios.
Customer Retention Calculator
Measure customer retention rate (CRR) over custom timeframes using start customers, end customers, and new acquisitions.
EBITDA Margin Calculator
Calculate EBITDA and EBITDA margin by adding depreciation & amortization back to operating income.
Fixed Cost Calculator
Break down your fixed, variable, total, and operating costs from production volume.
Monthly Recurring Revenue Calculator
Calculate MRR and ARR from active subscribers and average revenue per account.
MRR Growth Calculator
Calculate month-over-month MRR growth rate and the dollar amount added.
Operating Cost Calculator
Calculate total operating cost including fixed, variable, and other overhead.
Operating Margin Calculator
Calculate operating income and operating margin from revenue, COGS, and opex.
Profit Target Calculator
Calculate the units and revenue needed to hit a specific profit goal.
Repeat Purchase Rate Calculator
Calculate the proportion of customers who make repeat purchases, repeat purchase frequency, and loyalty velocity.
Revenue Growth Calculator
Calculate Year-over-Year (YoY) and Month-over-Month (MoM) revenue growth rates and Compound Annual Growth Rate (CAGR).
Revenue Per Customer Calculator
Calculate average revenue generated per customer over a period.
Selling Price Calculator
Calculate the selling price needed to hit a target profit margin on your cost.
Total Cost Calculator
Calculate total cost by combining fixed costs with total variable costs.
Variable Cost Calculator
Calculate total variable cost from your per-unit variable cost and volume.